职通商务英语

职通商务英语

图书基本信息
出版时间:2011-4
出版社:高等教育
作者:李兰//杨亮辉
页数:176
书名:职通商务英语
封面图片
职通商务英语

内容概要
《职通商务英语教师参考书3》作为《综合教程3》的配套教学资源,分为10个单元,供一个学期使用。
《职通商务英语教师参考书3》摆脱了传统的教参编排方式,力求从教师的角度出发,做到资源整齐,设计合理,使用方便。首先,通过教学计划表突出了单元教学目标,协助教师编排教学进度,完成教学设计,并对每一个教学步骤都给出了详细的指导和建议;提供了各个教学活动及练习的参考答案、课文语言点分析、重点难点句子分析、课文参考译文等。针对各单元主题,教师参考书还提供了充分翔实的商务背景知识、拓展资源等相关背景资料,能完全满足教师对相关商务知识的需求,真正达到了熟悉教参即可上课的目的。
书籍目录
Unit 1 Trade Practice
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 2 Trade Policy
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 3 Global Market Place
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 4 Trade Procedure
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 5 Business Contract
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 6 Foreign Exchange
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 7 Management in International Business
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 8 The Role of Culture in Business
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 9 International Strategic Alliances
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data
Unit 10 Cross-cultural Communication
 Suggested Teaching Schedule
 Background Information
 Lecturing Hints
 Resource Data



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